Believe in better Campaign
An extension of the "Believe in better" campaign to feature each hospital as well as the primary care physicians. Responsibilities included: concept, storyboard creation, location scouting, model casting, wardrobe selection, shoot-day art direction, art card design and collaborating with editors Copywriter: Jim Petrosky Creative Director: Nate Strong Director: Anthony Garth Production: Avalon Films Post Production: Section8